{"product_id":"change-by-design-tim-brown","title":"Change by Design by Tim Brown","description":"\u003ch2\u003e\n\u003cem\u003eChange by Design\u003c\/em\u003e by Tim Brown\u003c\/h2\u003e\n\u003cp\u003eTim Brown, CEO of the influential design firm IDEO, lays out the principles of design thinking — a human-centred, iterative approach to problem-solving originally developed for product design but applicable to organisational strategy and social innovation more broadly.\u003c\/p\u003e\n\u003cp\u003eDrawing on real projects from IDEO's portfolio, Brown explains how observing real user behaviour, rapid prototyping and cross-disciplinary collaboration produce more innovative solutions than traditional top-down planning, making the case for design thinking as a genuine business methodology rather than a purely creative practice.\u003c\/p\u003e\n\u003cp\u003eA foundational text on design thinking from the CEO of IDEO.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e📚 Book Specifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e✅ Premium Quality Books.\u003c\/p\u003e\n\u003cp\u003e✅ High Printing quality.\u003c\/p\u003e\n\u003cp\u003e✅ Eye Friendly.\u003c\/p\u003e\n\u003cp\u003e✅ Matt cover (Paperback)\u003c\/p\u003e","brand":"Book Tank BD","offers":[{"title":"Default Title","offer_id":48208418832521,"sku":null,"price":230.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/7038\/9897\/files\/2620_copy-of-house-of-salt-and-sorrows-book-by-erin-a-craig.jpg?v=1788107514","url":"https:\/\/booktankbd.com\/products\/change-by-design-tim-brown","provider":"Book Tank BD","version":"1.0","type":"link"}