{"product_id":"the-real-madrid-way-steven-g-mandis","title":"The Real Madrid Way by Steven G. Mandis","description":"\u003ch2\u003e\n\u003cem\u003eThe Real Madrid Way\u003c\/em\u003e by Steven G. Mandis\u003c\/h2\u003e\n\u003cp\u003eReal Madrid is the most valuable sports team on earth, and a former Goldman Sachs banker got access to work out why.\u003c\/p\u003e\n\u003cp\u003eMandis analyses the club's fan research across the world, the deliberate choice of players who fit an identity, the commercial model that funds the transfers, and the argument that emotional connection is the actual asset.\u003c\/p\u003e\n\u003cp\u003eA business case study wearing a football shirt. Useful for anyone thinking about brands and loyalty.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e📚 Book Specifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e✅ Premium Quality Books.\u003c\/p\u003e\n\u003cp\u003e✅ High Printing quality.\u003c\/p\u003e\n\u003cp\u003e✅ Eye Friendly.\u003c\/p\u003e\n\u003cp\u003e✅ Matt cover (Paperback)\u003c\/p\u003e","brand":"Book Tank BD","offers":[{"title":"Default Title","offer_id":48013185810569,"sku":null,"price":320.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/7038\/9897\/files\/0649_the-real-madrid-way-how-values-created-the-most-successful-s.jpg?v=1787594836","url":"https:\/\/booktankbd.com\/products\/the-real-madrid-way-steven-g-mandis","provider":"Book Tank BD","version":"1.0","type":"link"}