{"product_id":"yes-goldstein-cialdini-martin","title":"Yes! by Noah J. Goldstein, Robert Cialdini, and Steve J. Martin","description":"\u003ch2\u003e\n\u003cem\u003eYes!\u003c\/em\u003e by Noah J. Goldstein, Robert Cialdini, and Steve J. Martin\u003c\/h2\u003e\n\u003cp\u003eWritten by Cialdini, the author of the influential Influence, alongside two collaborators, this book distils fifty specific, research-backed persuasion techniques into short, practical chapters, each grounded in a real published study rather than intuition or anecdote.\u003c\/p\u003e\n\u003cp\u003eCovering everything from how subtle wording changes affect compliance to why social proof outperforms logical argument in many contexts, the book is designed as a practical reference for marketers, negotiators and anyone who needs to influence others ethically and effectively.\u003c\/p\u003e\n\u003cp\u003eA practical, research-grounded companion to Cialdini's Influence, focused on actionable techniques.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e📚 Book Specifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e✅ Premium Quality Books.\u003c\/p\u003e\n\u003cp\u003e✅ High Printing quality.\u003c\/p\u003e\n\u003cp\u003e✅ Eye Friendly.\u003c\/p\u003e\n\u003cp\u003e✅ Matt cover (Paperback)\u003c\/p\u003e","brand":"Book Tank BD","offers":[{"title":"Default Title","offer_id":48208415752329,"sku":null,"price":200.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/7038\/9897\/files\/2508_yes-book-by-noah-j-goldstein-robert-cialdini-and-steve-j-mar.jpg?v=1788107458","url":"https:\/\/booktankbd.com\/products\/yes-goldstein-cialdini-martin","provider":"Book Tank BD","version":"1.0","type":"link"}