Gap Selling by Keenan

Gap Selling by Keenan

Gap Selling" by Keenan is a game changer for anyone in sales, from newbies to seasoned professionals. This book doesn't just focus on the mechanics of selling but digs deep into understanding the true pain points and problems of your prospects.

The concept of identifying the "gap" between where your customer is and where they want to be is so powerful. It shifted my mindset from simply pitching products to genuinely solving problems. Keenan walks you through a practical framework that’s easy to implement, yet so effective in driving meaningful conversations that convert.

One of my favorite parts is how the book stresses empathy and critical thinking over pushy, outdated tactics. It's less about features and more about the value you bring by bridging the gap between a client’s current reality and their desired outcome.

Overall, "Gap Selling" is an engaging, no-nonsense read with actionable insights that have had a noticeable impact on my sales strategy. If you’re looking to boost your sales game and build stronger relationships with your clients, this book is a must-have.

📌 Genre: Business, Marketing, Sales.

📚 সেলাই করা বাইন্ডিং

📖 Premium Quality Books.

➡️ Best Printing quality.

➡️ Eye Pleasing paper.

✅ Matt cover (Paperback).