Predictably Irrational by Dan Ariely

Predictably Irrational by Dan Ariely

Predictably Irrational by Dan Ariely explores why people make decisions that are not as rational as they think.

Through lively experiments, Ariely shows how emotions, context and social norms quietly steer our choices about money, products and relationships.

A bestselling, entertaining introduction to behavioural economics, now in a revised and expanded edition.

📚 Book Specifications

✅ Premium Quality Books.

✅ High Printing quality.

✅ Eye Friendly.

✅ Matt cover (Paperback)