The Bezos Letters by Steve Anderson

The Bezos Letters by Steve Anderson

The Bezos Letters is so much more than a book. It’s a “Trillion Dollar Blueprint” you can follow to start, grow and scale any business. Steve and Karen Anderson brilliantly frame out the letters into 4 “Growth Cycles” – test, build, accelerate and scale – and 14 “Growth Principles.”

They take us on a private behind the scenes journey of Amazon’s unprecedented success and shine a light on these trillion dollar principles that are “hidden in plain sight.”

The authors skillfully lay out the book so that each principle stands alone as its own chapter. You don’t have to read this linearly or sequentially. You don’t even have to finish the book… although you are cheating yourself if you don’t.

You can pick any Principle, read that chapter and apply it to your business… right now. Then come back for another.