The Consumer Society by Jean Baudrillard

The Consumer Society by Jean Baudrillard

Theorist Baudrillard presents a genuinely influential theory examining how real modern consumption patterns fundamentally structure identity, meaning and social relationships.

Combining rigorous sociological theory with genuinely foundational consumer-culture critique, Baudrillard gives readers real, substantive insight into a landmark theory of modern society.

An influential theory of consumer society from Jean Baudrillard.

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